Digital Marketing Services
There’s no question that, in the modern landscape, a big part of your marketing strategy is digital. Consumers and businesses alike are almost always online — and you want to be able to reach them and observe their behavior where they spend the most time. But when you’re growing a business, it seems like this ever-evolving landscape can quickly become overwhelming. There’s already enough to do — how are you also supposed to create, fine-tune, and maintain an agile digital marketing strategy?
Luiver food, is a full-service product development company serving the food and beverage industry. At Luiver food We identify market needs, create unique recipes and translate them into successful food products. Always on top of food trends, our success lies in the ability to identify and foster those great ideas that will translate into delectable sought-after food products.
New Product Development (NPD) is the process adopted by companies to develop new products/models to cater to evolving customer needs. Most products move from the initial hype to maturity phase, and finally to obsolescence during their lifetimes. The market conditions prevailing during the launch of a product keep changing with time and companies have to continuously evolve their offerings in order to manage demand through the life of a product. NPD organizations are responsible for launching:
• New products/models and
• Upgraded versions of current models on an ongoing basis so as to
sustain their market demand, till the time they are replaced
A typical NPD organization is a multi-project environment with multiple product development initiatives running simultaneously, some being upgrades of existing models while others are completely new products/models.
Any new product, on introduction is expected to sell in large enough volumes so as to make a substantial difference to the company’s topline and profits. High demand for a product may be a necessary but is certainly not a sufficient condition for higher sales. The company must not only be able to generate demand but also be able to capitalize on it:
• By providing superior availability in the market and
• By ensuring high reliability of product performance across volumes
else the initial euphoria about the product dies down.
Therefore, apart from developing the product, the scope of an NPD initiative also includes the design & development of a manufacturing process and operations infrastructure to achieve the following:
a) Capability to adaptively match the future product’s supply to its (often volatile) market demand and
b) Capability to ensure repeatability in production so that variability in product performance is minimized
We Know Food
Luiver food understands what it takes to develop and improve successful food and beverage products. It starts with identifying the right opportunity at the right time. Then we take superior products to market through a unique blend of culinary excellence and manufacturing know-how. We know food trends because we help create them.
At Luiver food, we rely on one time-tested recipe to create successful food and beverage products :
- Product strategy development identifies the project and the product area.
- Product design and process development create the product and process.
- Product commercialisation designs marketing, production, distribution.
- Product launch and evaluation organise production, launch, post-launch.
If you would like more information about Luiver food services or would like to discuss a potential purchase, please contact Luiver food at 437-886-5984 or firstname.lastname@example.org